Is it possible to measure the ROI of brand protection services?

Yes, Aiplex Anti-Piracy provides clients with detailed analytics and reports that quantify the impact of their brand protection efforts. Metrics include the number of takedowns, volume of counterfeit listings removed, estimated revenue preserved, digital sentiment improvements, and reductions in impersonation incidents. These insights help businesses understand how much potential loss was prevented and how brand visibility improved. ROI can also be measured by enhanced consumer trust, fewer customer complaints, and stronger brand recognition, all of which contribute to long-term profitability and market position.